Garden Idea - A Perfumer’s Garden In Grasse

L’Occitane was delighted to present to Chelsea in 2015 with a show garden, bringing to life the sights and scents of Grasse — “the world capital of perfumery” — with the help of L’Occitane’s award-winning La Collection de Grasse whose fragrances were inspired and named after this famous town in the south of France.

The collection includes stunning fragrances that combine precious ingredients from lands near and far such as Jasmine & Bergamote, Néroli & Orchidée, Vanille & Narcisse and Thé Vert & Bigarade. Each eau de toilette in the collection is made with precious natural extracts, which yield the purest and clearest notes.

The area of Grasse unites all the know-how of perfume making in a single space: the cultivation of flowers, their transformation, extraction and composition, allowing a fragrance creator to work with  an amazing palette of raw materials. Garden designer James Basson, who has won awards at RHS Chelsea and Hampton Court shows as well as a gold medal and ‘Flowers and Peace’ award at the Gardening World Cup, has designed the L’Occitane garden. Modeled around Basson’s first-hand experiences in Grasse where he has a home, the garden brings together the key plant species and breath-taking Grasse scents and colours from the rich landscape.